Senior Account Supervisor, Social Media
Who We Are
J/PR is a global communications agency specializing in public relations, content creation, and social media for top hotels, resorts, and lifestyle brands. Our notable clients include Relais & Châteaux, Vail Resorts Hospitality, and Hilton Luxury Brands. Joining our international team connects you to world-class clients and destinations, elevating both your career and your travel opportunities.
We craft original, compelling stories that connect brands with their audiences. Passionate and purpose-driven, we value collaboration, creativity, and growth. Our culture emphasizes work-life blend, offering opportunities for travel, mentorship, training, and team retreats—ensuring every team member feels supported and inspired.
The Role
The Senior Account Supervisor, Social Media is an expert in both social marketing and the clients' business objectives. Based in New York City, San Diego, or Nashville, you will lead a group of account teams, integrate efforts with PR teams, and manage high-level client conversations. After ramping up fully, you’ll take on the responsibility of guiding a direct report on their career growth, proactively sharing feedback, creating growth opportunities, and advocating for their success. This role demands mastery of both social media strategy and the principles of Public Relations integration.
This is a hybrid role based in New York City, NY, San Diego, CA, or Nashville, TN that requires 2-3 days/week in the office and regular travel for work.
Who You Are
You are creative, collaborative, and social savvy, keeping your finger on the pulse of algorithmic changes and inspired by top creators. You are a driven, solution-oriented leader who understands that no task is too small. As a humble team player who excels in mentorship and client service, you are motivated to drive team success and client profitability.
Core Responsibilities
I. Strategic Account & Client Management
- Lead and elevate social media strategies, creative activations, and social content pillars across multiple travel and hospitality client accounts.
- Oversee creative output across 8-10 client accounts, including content production, paid social campaigns, influencer engagement, and brand partnerships, ensuring executions adhere to timelines, scope of work, and budgets.
- Act as the primary tactical liaison with clients, serving as an expert on social media matters and ensuring proactive communication.
- Develop and present annual strategies, short-term campaigns, and content to define and achieve client 90-day goals and KPIs.
- Partner with senior leaders to maintain financial health by scoping projects, assigning/meeting deadlines, and managing resources for profitability.
II. Paid Social & Performance Expertise
- Serve as the lead strategist for paid social media efforts, ensuring ad spend supports and maximizes organic content performance.
- Oversee all paid social execution, including recommending ad budgets, setting flighting, managing bid strategies, and optimizing campaigns for ROI and retention.
- Identify one-off paid opportunities (e.g., Cyber Monday, awards campaigns)
- Monitor social analytics and performance reporting, providing detailed insights and recommendations.
III. Leadership & Agency Development
- Manage and train entry and mid-level team members, providing consistent leadership, guidance, and performance coaching to direct reports.
- Elevate the J/PR portfolio by participating in new business efforts.
- Drive agency evolution by providing industry thought leadership, staying current on best practices and innovations, and implementing efficient internal processes.
Requirements
- Experience: At least 7 years of social media marketing experience in a high-volume agency, with 4+ years leading digital/social media account teams.
- Industry Knowledge: Proven track record in travel, tourism, hospitality, restaurant, and/or lifestyle industries required, with a solid understanding of Public Relations principles.
- Financial Acumen: Prior experience working with the financials of an account in a client services organization.
- Technical Proficiency: Expert knowledge of:
- Reporting: Hootsuite, Sprout Social, and Google Analytics.
- Content Management: HeyOrca, Sprout Social, Later.
- Creative: Adobe Photoshop & Lightroom.
- Platforms: Meta Business Manager, Ads Manager, X, TikTok, Instagram, and an advanced understanding of influencer engagement.
- Travel: Ability to travel for client needs; must have a valid passport for international travel.
- Soft Skills: Exceptional management, coaching, organizational, and communication (oral and written) skills. Must be extremely adept at managing client expectations and account financials.
Benefits
J/PR offers a competitive benefits package, including:
- Competitive base salary: $80,000 - $90,000, commensurate with experience
- Commission opportunities
- Year-end discretionary bonus
- Monthly Cell Phone Stipend
- Company contributions to medical, dental, and vision insurance premiums
- 401K with employer match
- Accrued PTO
- Birthday PTO
- Flexible Release Fridays
- Hotel trade with our world-class clients (complimentary stays across our entire portfolio)
- Hybrid office schedule (2-3 days in office)
- Corporate ClassPass discounts
- Pet insurance discounts
- Milestone gifts at 1, 5, and 10 years
- Annual holiday and summer parties, plus regular socials
- Ongoing training and development opportunities
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
J Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
J/PR and Studio recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. J/PR and Studio may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting, and search firms.